Business
JD.com Targets Overseas Chinese Shoppers with Expedited Shipping, Intensifying E-commerce Rivalry with Alibaba
JD.com entices foreign-based Chinese consumers with speedier delivery times in competition with Alibaba. The online retail behemoth ensures deliveries to customers in the US, Japan, and Singapore in potentially just five days.
JD.com is initiating five-day global deliveries for consumers in the US, Japan, and Singapore, as it competes with competitors such as Alibaba Group Holding, Shein, and Temu for a larger share in the international e-commerce market.
Clients in these nations, who make purchases from brand-specific stores operated by JD.com on its own platforms, can now get their ordered items in a minimum of five days. Additionally, basic transport costs in the US have been significantly reduced by 50% to 58 yuan (US$8.14), as declared by the Beijing-based firm on Wednesday.
JD.com primarily aims its international shopping services at Chinese residents living overseas, according to the company.
This decision is a response to the ongoing challenges faced by the world's second-biggest economy due to declining customer confidence. With local consumers being more cautious with their spending, Chinese enterprises – including PDD Holdings' discount retail platform Temu and Alibaba's international trading platform AliExpress – are shifting their attention to overseas markets, emulating the strategy of the Chinese fast-fashion application Shein.
Alibaba is the proprietor of the South China Morning Post.
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