Business
SHK, New World Capitalize on China’s Property Market Recovery: A Surge in Showroom Visits and Eased Restrictions Boost Hong Kong Developers’ Confidence
SHK and New World have initiated housing projects in Guangzhou, indicating a potential revival of China's real estate market. There was an increase in showroom visits during China's 'Golden Week' holiday earlier this month.
Several developers from Hong Kong are hurrying to increase their home sales in mainland China. They are enticing potential buyers with discounted prices. This rush coincides with a surge in showroom visits, due to new housing incentives and the relaxation of home-buying restrictions in key cities.
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"The [Forest Park] initiative garnered positive feedback last year, with specific units aimed at Hong Kong purchasers being snapped up shortly after their introduction," noted Ivy Xu, a sales and marketing general manager at SHKP. "This success bolstered our belief to provide more units this time around, especially after regulatory constraints were lifted."
The ten properties designated for purchasers in Hong Kong vary in size from 95 square meters (1,022 square feet) to 122 square meters. According to the sales catalog, the average price is 37,388 yuan per square meter. The minimum cost for a three-bedroom property is 3.18 million yuan (US$447,800), and the starting price for a four-bedroom property is 4.99 million yuan.
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