Restricted manufacturing for the 2022 Ford F-150 Lightning | Automobile Information
For Ford, the Lightning is a really, very large deal, in fact. To wit, after the presentation, the corporate’s inventory rose 2.5 p.c Thursday morning to $12.42 (U.S.) on the New York Inventory Trade.
Actuality stays actuality, nonetheless. The automaker has introduced that manufacturing of the mannequin might be restricted for its first 12 months available on the market. Thankfully, we’re not speaking a couple of ridiculously small quantity, however a couple of comparatively wholesome 50,000 items. In actual fact, that is so much and slightly on the similar time, contemplating that about one million F-150s are offered within the U.S. and between 100,000 and 150,000 in Canada every year.
Potential patrons of the F-150 Lightning will wish to get their orders in shortly. Inside 12 hours of the mannequin’s presentation, Ford had acquired 20,000 reservations. Ford Canada didn’t specify what number of reservations have been made in Canada.
The Blue Oval automaker adopted an identical technique with the electrical Mustang Mach-E SUV, limiting its first 12 months of manufacturing to 50,000 items.
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The restrict on manufacturing isn’t a surprise, as there’s a entire provide chain of recent components to be put in place. Add to that the present microchip scarcity and it’s clear that it is most likely a lot wiser for Ford to not overpromise proper now.
And, in any case, Ford will not cease promoting the common model of the mannequin. The 2 might be round facet by facet for a very long time.
As a reminder, the Ford F-150 Lightning might be supplied at $58,000 in business configuration and the XLT client variant can have a beginning value of $68,000. We’re ready for the costs of the opposite two variants, Lariat and Platinum.