Business
Hong Kong Fashion Tech Start-Up Code-Create Eyes Expansion: Raising $2M for Market Growth in Mainland China and South Korea
Hong Kong's fashion tech startup secures financing, targets expansion in mainland China and South Korea
The resident startup, Code-Create, has set a goal to gather a minimum of US$2 million by the close of 2025 to support its immediate expansion strategies.
Code-Create, a software company based in Hong Kong that caters to the fashion-design industry, is joining forces with a domestic venture capital fund to secure funding for its growth strategy. Initially, they aim to penetrate significant markets in mainland China and South Korea.
The new business is targeting to garner a minimum of US$2 million by the conclusion of 2025, with the assistance of Eschange Capital, their key investment ally. The raised capital will be directed towards bolstering marketing, expanding the team, and improving software to accomplish its objectives.
"China's market possesses enormous possibilities," said Kim Wong, co-founder and CEO, during a press conference on Monday. He mentioned that Code-Create already has established a footprint across several mainland social platforms and within its client base. "Our aim is to tap into the international market."
The AiDA software, also known as the AI-powered Interactive Design Assistant for Fashion, employs various AI technologies to support designers during the ideation and design phases. It speeds up the product development process from the initial creative idea to the product's introduction to the market.
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