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Ford faucets Lowe’s govt to guide knowledge and software program transformation – Information by Automobilnews.eu

Ford faucets Lowe’s govt to guide knowledge and software program transformation


Ford Motor Co. CEO Jim Farley walks to talk at a information convention on the Rouge Advanced in Dearborn, Michigan, September 17, 2020.

Rebecca Prepare dinner | Reuters

DETROIT – Ford Motor has employed a web-based retail gross sales veteran as its new chief digital and data officer – marking the second high-profile appointment to CEO Jim Farley’s govt workforce previously week.

The automaker stated Monday that Mike Amend, who was most lately president of on-line for Lowe’s, will oversee Ford’s knowledge, software program and expertise, efficient instantly. These are key areas to Farley’s Ford+ turnaround plan that is designed to reposition the automaker to generate extra recurring income by means of software program companies.

“Mike provides dimension to our workforce as we use expertise and software program to remodel our firm and transportation from the inside-out,” Farley stated in an announcement.  “Ford has at all times been an innovator in autos; now we’re taking our digital capabilities to new ranges to additional differentiate ourselves with clients and from opponents.”

At Lowe’s, Amend assisted in turning across the retailer’s on-line technique. The corporate’s on-line gross sales greater than doubled in 2020 in contrast with the yr prior. The overhaul made it higher positioned to seize {dollars} through the house enchancment increase and it added lots of new choices, equivalent to curbside pickup and in-store lockers the place clients might retrieve on-line purchases.

Earlier than Lowe’s, Amend, 43, held comparable positions with JCPenney and The Residence Depot, in accordance with his LinkedIn profile. He additionally beforehand labored at Dell Applied sciences and Dash.

Ford stated Amend’s workforce will work intently with these led by Hau Thai-Tang, the corporate’s chief product platform and operations officer, and Doug Subject, who joined Ford final week from Apple as chief superior expertise and embedded techniques officer.

Amend and Subject are main hires for Ford, which is considered by many traders as being behind crosstown rival Common Motors on the subject of rising applied sciences equivalent to electrical and automotive autos. Each are focuses underneath Ford’s turnaround plan.

– CNBC’s Melissa Repko contributed to this report.

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Ford faucets Lowe’s govt to guide knowledge and software program transformation – Information by Automobilnews.eu
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