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CEO of Tesla rival Lucid Motors on partnership with Amazon for Alexa – Information by Automobilnews.eu

CEO of Tesla rival Lucid Motors on partnership with Amazon for Alexa


Lucid Motors has collaborated with Amazon to carry its voice assistant software program into its debut electrical automobile, and CEO Peter Rawlinson dismissed issues concerning the e-commerce large serving as a menace within the auto market. 

“I do not suppose there is a competitors there. We’re completely satisfied to have Amazon Alexa as a part of our know-how suite,” Rawlinson mentioned Thursday on CNBC’s “Squawk Alley.”

Rawlinson’s look got here a day after the Tesla rival unveiled its all-electric Air sedan, which is able to value roughly $80,000 for a base mannequin and go as much as $169,000 for a limited-volume “Dream Version.” Rawlinson was the vice chairman of engineering at Tesla from 2009 to 2012, the place he labored on the event of the corporate’s Mannequin S. 

There was hypothesis concerning the extent of Amazon’s ambitions within the auto market. In late June, the Jeff Bezos-led firm introduced it could be buying self-driving automobile start-up Zoox in a deal reportedly value over $1 billion. The Seattle-based agency mentioned Zoox would proceed to function as a standalone enterprise inside Amazon. 

In September 2019, Amazon mentioned it had ordered 100,000 electrical autos from Rivian Automotive as a part of its push to get its supply fleet operating completely on renewable power. Amazon beforehand took half in Rivian’s $700 million funding spherical that was introduced in early 2019. 

Lucid’s tie-up with Amazon will permit drivers “to benefit from the full Alexa expertise on the go …. all whereas retaining their eyes on the highway and their palms on the wheel,” in line with a press launch from Lucid Motors, which obtained a $1 billion funding from Saudi Arabia’s sovereign wealth fund in 2018. 

Rawlinson emphasised the advantages of the collaboration between Lucid and Amazon after he was requested whether or not the corporate took steps to guard its know-how from the cloud software program and on-line retail titan. 

“I see that pure voice recognition is simply excellent for the car,” mentioned Rawlinson, who additionally serves as Lucid Motors’ chief know-how officer. “It’s simply the proper software, and what higher than Amazon Alexa? So I do not see any battle there in any respect.” 

Lucid expects to start producing the Air early subsequent 12 months at its plant in Casa Grande, Arizona; the corporate’s timeline was pushed again because of the coronavirus. 

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CEO of Tesla rival Lucid Motors on partnership with Amazon for Alexa – Information by Automobilnews.eu
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