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AUTO NEWS – Subaru CEO Takes Laborious Stance On Grasping Seller Markups

Subaru CEO Takes Laborious Stance On Grasping Seller Markups

– by Automobilnews.eu


The automotive trade has been dealt a catastrophic blow within the final two years. The pandemic and subsequent semiconductor chip scarcity have been fairly devastating, the latter seeing automobile demand exceed provide in an enormous means. Producers are attempting to navigate the scarcity, and Hyundai has even explored the opportunity of utilizing non-automotive chips in its autos to treatment the state of affairs.

On the finish of the day, it is the buyer who suffers. Grasping dealerships throughout the nation have taken to inserting markups on new autos, with some going too far. A Kia dealership in California, for instance, is promoting an EV6 for a whopping $87,231.

However in current weeks, automakers have began to combat again in opposition to this unethical apply. Subaru is the newest to warn retailers. In a letter to sellers, acquired by Jalopnik, Subaru of America’s CEO has berated them, noting “such a apply doesn’t match” with the model’s philosophy.



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AUTO NEWS – Subaru CEO Takes Laborious Stance On Grasping Seller Markups
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