Cadillac’s Seller Transformation Is Practically Full
- by Automobilnews.eu
One other problem Cadillac faces is the franchised dealership mannequin. Tesla, Lucid, and Rivian, conversely, promote on to shoppers on-line. Having fewer showrooms permits for extra streamlined operations. Cadillac lowering its vendor depend is a step in the best course, however it’s a legacy luxurious model. It nonetheless is inserting a excessive precedence on its strengths, one in every of which being the showroom expertise.